New Money. New Entrants. New Rules.
PreMoney is a yearly conference powered by 500 Global. Its 2021 edition convenes during Art Week in Miami for an interactive experience at the nexus of culture, technology, investment, and global finance. Programming includes provocative conversations, action-oriented discussions, and future-oriented partnerships focused on optimizing investment, value creation, risk management, and social progress.
PreMoney 2021 focuses on the art of investing in private markets. In the wake of historic economic shifts, this one-day invite-only event brings together the most forward-thinking investors, creators, and leaders to explore how value is assessed, built, and sustained.
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500 Global and M+D challenged us with developing an identity system for this large-scale global conference on the future of private capital.
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Our approach centered around aligning 500’s core identity with PreMoney’s touchpoint and overarching brand.
We provided strategy, branding, and identity design along with digital collateral and web design to deliver a cohesive, dynamic and modern identity for PreMoney to reposition its brand as a forward-thinking, globally recognized conference.
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+ Brand Strategy
+ Identity System
+ Logo Design
+ Typographic & Layout Development
+ Graphic System
+ Content Strategy
+ Digital Collateral
+ Event Program Touchpoints
+ Social Media Templates
+ Web Design
